Stompernet Video Stirs Question Mark

The latest from the inbox. Regarding Stompernets Latest Video, if you haven’t seen this yet, take a look and decide for yourself what’s going on here.

RE: LSI – Beware of StomperNets Latest Ploy

Following is a message that I posted on StomperNet’s blog in
relation to their latest video on LSI.

First watch their video here:
http://www.stomperblog.com/warning-advanced-seo-technique-does-not-work/

This is the response I posted in comment under their video. I am
pretty sure they will delete it from their forum…

Who ever said that Google is using an LSI algorithm?

It is computationally impossible to reach a pure form of LSI.
Google initially looked at this as a way to artificially determine
“human relevance” so the best (most relevant) results will come up
from a human query.

Now they use social proof (social buzz if you will) to determine
the relevance of your documents coupled with the use of keywords
within the document. If you ever want to see what keywords Google
finds related to a word or phrase simply use the “find synonyms”
feature on their free AdWords keyword tool… Sprinkle those
keywords in your document in a way that makes HUMAN sense.

Couple “social buzz” with relevant and semantically relevant words
in your documents and the categorical structure of your site and
BAM … you’re at the top… simple, repeatable, no mystery … and
it certainly is NOT LSI but like Leslie said …much more
intelligent than using a theoretical LSI engine.

The cool thing about coupling social buzz with semantically related
words and synonyms on a document is the fact that you can rank with
FAR, FAR FEWER inbound links regardless of pagerank or site age…
Call me a liar… I have case study, after case study, after case
study.

I believe this video to be an ATTACK on the integrity of the
teachings of Russell Wright, Bruce Clay (and others) and I can
vouch for the fact that neither has EVER stated that Google uses an
LSI algorithm. They simply teach their clients how to use semantics
to determine market value and to plan the overall design
(engineering) of a web presence to appeal to human visitors and
appease the social calling of Google.

I know for a 100% fact that this video is the beginning of a
marketing ploy. A herding of the sheep… I here a bunch of bhaaa,
bhaaa, bhaaa in here. Just beware of the wolf in sheep clothing who
is after the contents of your wallet using terrible evidence to
support a claim that is not founded in reality. Instead it is
founded on assumption of the teachings of others when that
assumption is a mirage designed to sway your opinion.

Confuse the public, show (poor) evidence using nice videos and
suddenly you have a herd of sheep with whom you can shear dollars
from their hide.

I encourage everyone to do their research before falling victim to
mass media. We all should have learned this lesson already… We’re
in a recession because of it.

– Charles

It should be interesting to see how this plays out.

Nando

One Response to “Stompernet Video Stirs Question Mark”

  • rolling razor on January 2, 2010

    I encourage everyone to do their research before falling victim to mass media. We all should have learned this lesson already… We’re in a recession because of it.

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